Link Building7 min read
Broken Links: Common Causes and How to Fix Them
Learn how to find broken links and fix them with redirects, link updates, or removals to strengthen SEO.
Link Building
Link building is one of the most effective SEO strategies to boost your website’s performance. Check out these resources and learn how to build high-quality links from the best link-building experts.
Link Building16 min read
How to Get Backlinks in 2026: 10 Tactics That Actually Work
Learn how to get backlinks with methods like fixing broken backlinks, creating link-worthy content, etc.
Link Building12 min read
Internal Links: Ultimate Guide + Strategies
Learn top internal linking strategies and get a free template to optimize your site‘s SEO and user experience.
Link Building11 min read
9 Common Internal Linking Mistakes (& How to Fix Them)
Fix these 9 common internal linking mistakes to improve your SEO, navigation, and user experience.
Link Building14 min read
Email Outreach: How to Write Outreach Emails that Convert
Email outreach is reaching out to people via email with the aim of generating backlinks to your website.
Link Building9 min read
Broken Link Building: What It Is & How to Do It Right in 2025
Broken link building is finding dead links on other sites and convincing web admins to link to your site instead.
Link Building5 min read
What Is an External Link? + SEO Best Practices
Learn about external links, their role in SEO, and how they impact website authority and rankings.
Link Building8 min read
New Authority Score: The Most Manipulation-Resistant Metric
A major update to our Authority Score metric makes it easier to accurately evaluate domain reputability. New improvements include factoring in organic traffic and common spam signals, a visualizer, and a Network Graph report that identifies PBNs and signs of natural/unnatural link profiles. Our solution, Semrush Authority Score, is the most trustworthy source of website authority. Try it for free today.
Link Building5 min read
How Authority Score Resists Manipulation (Data Study)
Learn about Semrush‘s updated Authority Score, built to resist spam and manipulation. Read our study comparing it to Moz Domain Authority & Ahrefs Domain Rating. See how our score correlated with organic traffic and spam signals & get an accurate read on domain authority.
Link Building9 min read
Private Blog Networks (PBNs): What Are They & Do They Work?
PBNs are a network of websites created primarily for the purpose of providing backlinks to another website.