Top Automotive Websites in Kenya

Key Insights on Top Automotive Websites in Kenya on December 2025

As of December 2025, jiji.co.ke leads Automotive in Kenya with 1.12M monthly visits. Its audience skews desktop-first (60.66% desktop / 60.66% mobile), and traffic is up month over month 19.21% and down year over year -29.32%. the-star.co.ke holds second with 673.43K visits and a mobile-leaning mix (15.28% desktop / 84.72% mobile), while kenyatalk.com ranks third with 241.61K visits.

Across the leaders, diamonddetailsmcr.co.uk is the most mobile-first (100% of visits), whereas autocheck.com is the most desktop-reliant (100%). Momentum favors rezvanimotors.com in the latest month (8,265.22%), while speedme.ru shows the steepest pullback. On a yearly view, 66autocolor.com posts the strongest expansion (13,193.55%), contrasted with drive.com.au (-82.45%).

Acquisition patterns also differ: jiji.co.ke is driven primarily by search, jiji.co.ke by direct, and jiji.co.ke by referral; overall, 73 of the top 100 sites are direct-led, 26 are search-led, and 1 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.