Top Online Services Websites in Ethiopia

Key Insights on Top Online Services Websites in Ethiopia on December 2025

As of December 2025, google.com leads Online Services in Ethiopia with 23.76M monthly visits. Its audience skews desktop-first (93.73% desktop / 93.73% mobile), and traffic is up month over month 34.09% and up year over year 3.31%. youtube.com holds second with 19.22M visits and a desktop-leaning mix (99.16% desktop / 0.84% mobile), while facebook.com ranks third with 2.6M visits.

Across the leaders, tgstat.com is the most mobile-first (40.54% of visits), whereas internet-start.net is the most desktop-reliant (100%). Momentum favors z.ai in the latest month (149.78%), while hulusport.com shows the steepest pullback. On a yearly view, tutorials-forum.info posts the strongest expansion (99,914.36%), contrasted with twitter.com (-81.7%).

Acquisition patterns also differ: google.com is driven primarily by search, google.com by direct, and google.com by referral; overall, 77 of the top 100 sites are direct-led, 19 are search-led, and 4 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.