Top Healthcare Websites in New Zealand

Key Insights on Top Healthcare Websites in New Zealand on December 2025

As of December 2025, managemyhealth.co.nz leads Healthcare in New Zealand with 768.01K monthly visits. Its audience skews mobile-first (29.45% desktop / 29.45% mobile), and traffic is up month over month 7.34% and down year over year -12.14%. nih.gov holds second with 612.96K visits and a mobile-leaning mix (35.35% desktop / 64.65% mobile), while healthline.com ranks third with 552.9K visits.

Across the leaders, mercyascot.co.nz is the most mobile-first (100% of visits), whereas hanz.health.nz is the most desktop-reliant (100%). Momentum favors mercyascot.co.nz in the latest month (48,115.74%), while goodrx.com shows the steepest pullback. On a yearly view, benenden.co.uk posts the strongest expansion (12,003.65%), contrasted with mercyascot.co.nz (-78%).

Acquisition patterns also differ: managemyhealth.co.nz is driven primarily by search, managemyhealth.co.nz by direct, and managemyhealth.co.nz by referral; overall, 66 of the top 100 sites are direct-led, 32 are search-led, and 2 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.