Top Real Estate Websites in the United States

Key Insights on Top Real Estate Websites in the United States on December 2025

As of December 2025, zillow.com leads Real Estate in the United States with 206.44M monthly visits. Its audience skews mobile-first (33.31% desktop / 33.31% mobile), and traffic is down month over month -1.33% and up year over year 5.67%. craigslist.org holds second with 120.71M visits and a mobile-leaning mix (23.08% desktop / 76.92% mobile), while realtor.com ranks third with 80.95M visits.

Across the leaders, pier27tower.com is the most mobile-first (99.95% of visits), whereas netronline.com is the most desktop-reliant (99.54%). Momentum favors pier27tower.com in the latest month (2,481,457.2%), while elliemae.com shows the steepest pullback. On a yearly view, pier27tower.com posts the strongest expansion (124,269,736%), contrasted with apartmentfinder.com (-43.32%).

Acquisition patterns also differ: zillow.com is driven primarily by search, zillow.com by direct, and zillow.com by referral; overall, 74 of the top 100 sites are direct-led, 11 are search-led, and 15 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.