Top Retail Websites in Ghana

Key Insights on Top Retail Websites in Ghana on December 2025

As of December 2025, jiji.com.gh leads Retail in Ghana with 422.55K monthly visits. Its audience skews desktop-first (82.33% desktop / 82.33% mobile), and traffic is down month over month -7.42% and down year over year -13.69%. aliexpress.com holds second with 298.97K visits and a desktop-leaning mix (88.39% desktop / 11.61% mobile), while jumia.com.gh ranks third with 198.93K visits.

Across the leaders, horbaach.com is the most mobile-first (100% of visits), whereas bhphotovideo.com is the most desktop-reliant (100%). Momentum favors cardgames.io in the latest month (10,060.38%), while sinotrack.com shows the steepest pullback. On a yearly view, cardgames.io posts the strongest expansion (12,408.6%), contrasted with blossoms.com (-93.82%).

Acquisition patterns also differ: jiji.com.gh is driven primarily by search, jiji.com.gh by direct, and jiji.com.gh by referral; overall, 71 of the top 100 sites are direct-led, 28 are search-led, and 1 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.