Top Apparel & Fashion Websites in Ghana

Key Insights on Top Apparel & Fashion Websites in Ghana on December 2025

As of December 2025, threads.com leads Apparel & Fashion in Ghana with 117.02K monthly visits. Its audience skews desktop-first (94.52% desktop / 94.52% mobile), and traffic is down month over month -9.58% and up year over year 1,161,713.6%. shein.com holds second with 17.69K visits and a desktop-leaning mix (87.09% desktop / 12.91% mobile), while yesstyle.com ranks third with 10.69K visits.

Across the leaders, bellabarnett.com is the most mobile-first (100% of visits), whereas traderie.com is the most desktop-reliant (100%). Momentum favors novica.com in the latest month (2,584.42%), while spized.com shows the steepest pullback. On a yearly view, threads.com posts the strongest expansion (1,161,713.6%), contrasted with baur.de (-87.13%).

Acquisition patterns also differ: threads.com is driven primarily by search, threads.com by direct, and threads.com by referral; overall, 74 of the top 100 sites are direct-led, 16 are search-led, and 7 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.