Top Apparel & Fashion Websites in the United Arab Emirates

Key Insights on Top Apparel & Fashion Websites in the United Arab Emirates on December 2025

As of December 2025, shein.com leads Apparel & Fashion in the United Arab Emirates with 1.3M monthly visits. Its audience skews mobile-first (11.51% desktop / 11.51% mobile), and traffic is up month over month 20.5% and up year over year 75.72%. namshi.com holds second with 442.73K visits and a mobile-leaning mix (45.17% desktop / 54.83% mobile), while threads.com ranks third with 326.61K visits.

Across the leaders, cosstores.com is the most mobile-first (100% of visits), whereas demandware.net is the most desktop-reliant (92.84%). Momentum favors 2daywear.com in the latest month (14,237.42%), while thedealoutlet.com shows the steepest pullback. On a yearly view, threads.com posts the strongest expansion (260,246.39%), contrasted with 6thstreet.com (-43.28%).

Acquisition patterns also differ: shein.com is driven primarily by search, shein.com by direct, and shein.com by referral; overall, 94 of the top 100 sites are direct-led, 5 are search-led, and 0 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.