Top Beauty & Cosmetics Websites in Belarus

Key Insights on Top Beauty & Cosmetics Websites in Belarus on December 2025

As of December 2025, vanille.by leads Beauty & Cosmetics in Belarus with 106.82K monthly visits. Its audience skews desktop-first (75.09% desktop / 75.09% mobile), and traffic is up month over month 10.75% and up year over year 18.77%. fragrantica.ru holds second with 102.75K visits and a desktop-leaning mix (51.05% desktop / 48.95% mobile), while parfumeria.by ranks third with 55.11K visits.

Across the leaders, affinessence.com is the most mobile-first (100% of visits), whereas douglas.pl is the most desktop-reliant (100%). Momentum favors french-house.kz in the latest month (2,650%), while yves-rocher.ru shows the steepest pullback. On a yearly view, niceonesa.com posts the strongest expansion (11,868.5%), contrasted with proficosmetics.ru (-55.89%).

Acquisition patterns also differ: vanille.by is driven primarily by search, vanille.by by direct, and vanille.by by referral; overall, 69 of the top 100 sites are direct-led, 28 are search-led, and 3 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.