Top Beauty & Cosmetics Websites in Mexico

Key Insights on Top Beauty & Cosmetics Websites in Mexico on December 2025

As of December 2025, fragrantica.es leads Beauty & Cosmetics in Mexico with 3.14M monthly visits. Its audience skews mobile-first (14.28% desktop / 14.28% mobile), and traffic is up month over month 0.81% and up year over year 78.43%. sephora.com.mx holds second with 1.01M visits and a mobile-leaning mix (22.27% desktop / 77.73% mobile), while ufra.com.mx ranks third with 570.46K visits.

Across the leaders, roxiecosmetics.co.uk is the most mobile-first (100% of visits), whereas loccitane.com is the most desktop-reliant (68.62%). Momentum favors sheamoisture.com in the latest month (33,731.58%), while loccitane.com shows the steepest pullback. On a yearly view, christopherobin.com posts the strongest expansion (13,963.26%), contrasted with loreal-paris.com.mx (-74.7%).

Acquisition patterns also differ: fragrantica.es is driven primarily by search, fragrantica.es by direct, and fragrantica.es by referral; overall, 82 of the top 100 sites are direct-led, 16 are search-led, and 1 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.