Top Beauty & Cosmetics Websites in Russia

Key Insights on Top Beauty & Cosmetics Websites in Russia on December 2025

As of December 2025, goldapple.ru leads Beauty & Cosmetics in Russia with 8.22M monthly visits. Its audience skews mobile-first (42.81% desktop / 42.81% mobile), and traffic is up month over month 32.09% and down year over year -5.93%. fragrantica.ru holds second with 4.49M visits and a mobile-leaning mix (20.63% desktop / 79.37% mobile), while randewoo.ru ranks third with 3.76M visits.

Across the leaders, osmoz.com is the most mobile-first (100% of visits), whereas gisou.com is the most desktop-reliant (100%). Momentum favors cytolife.ru in the latest month (18,703.88%), while cultbeauty.com shows the steepest pullback. On a yearly view, osmoz.com posts the strongest expansion (18,509.78%), contrasted with kosmetika-prof.ru (-79.21%).

Acquisition patterns also differ: goldapple.ru is driven primarily by search, goldapple.ru by direct, and goldapple.ru by referral; overall, 63 of the top 100 sites are direct-led, 33 are search-led, and 2 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.