Top Beauty & Cosmetics Websites in Colombia

Key Insights on Top Beauty & Cosmetics Websites in Colombia on December 2025

As of December 2025, natura.com.co leads Beauty & Cosmetics in Colombia with 886.89K monthly visits. Its audience skews mobile-first (10.33% desktop / 10.33% mobile), and traffic is up month over month 101.04% and up year over year 5.02%. fragrantica.es holds second with 635.69K visits and a mobile-leaning mix (22.14% desktop / 77.86% mobile), while medipiel.com.co ranks third with 546.24K visits.

Across the leaders, notino.nl is the most mobile-first (100% of visits), whereas laskin.com.co is the most desktop-reliant (75.18%). Momentum favors cantabrialabs.com in the latest month (27,128.89%), while morphe.com shows the steepest pullback. On a yearly view, morphe.com posts the strongest expansion (25,290.49%), contrasted with eucerin.com.co (-77.77%).

Acquisition patterns also differ: natura.com.co is driven primarily by search, natura.com.co by direct, and natura.com.co by referral; overall, 73 of the top 100 sites are direct-led, 23 are search-led, and 1 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.